Don’t Make These Mistakes with Online Marketing

Jul 15, 2011 by

Wondered what are top most mistakes real investors commit when it comes to online marketing?

1) Your posting ad style lacks pizzazz. Most real estate investors make the usual mistake of posting their listings by giving only some basic information on the house, and the phone number. For example, an ad which says, “3-bedroom, 2-bath house in Blank Slash City–call Toni at this number…” won’t really thrill the average viewer. You need better than this kind of ad to perk up and let that viewer call you! So, you got to entice them with an eye-catching headline, whilst also providing them with information which would really prompt them to respond to your ad. Of course, as a real estate investor, you got to excite the readers, viewers with appealing headline coupled with information. There are also more Gilbert AZ Foreclosures available.

2) The unfavorable time you post. This is one of the top errors in advertising online. You post your ads during those times when people are either asleep, or not surfing the net. The rationale is that almost all classifieds automatically place their ads on top of the page and in the process, placing all the other posts at the bottom. It’s like saying that when you place an ad during 6 in the morning, your ad has very slim chance of being exposed to your target market. In addition, if you’re living in a bigger city, there’s also a likelihood that your posting would not even be found on the first page prior to noontime. And if this happens, most of your ads would not produce maximum results.

Meanwhile, there are also some real estate investors placing ads during late at night. Well, not a good time to post either. In order for you to garner the maximum return on your investment, post ads in those times where most of your target audience are awake–and surfing the Net.

3) No call to action. A real call to action is just more than just stating your contact number. Here are some better examples of a call to action for your market: Visit our website at www…. for your free list of foreclosed homes, or email us for a free list of short sales on Los Angeles. And there are also a lot of houses for sale in Gilbert AZ.

In general, real estate investors must realize that online classified ads are not the problem, but actually, the type of advertising, the best time to post it and of course, with a real call to action for your readers.

Looking for Gilbert AZ short sales? Then Arizona Real Estate has a lot to offer.

Looking for some great but affordable homes in your area? Then visit Gilbert AZ Homes For Sale, and Homes For Sale in Gilbert for a variety of options!

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